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The Benefits of Rich Internet Applications (RIAs) |
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In today's global business environment, where customers are more demanding than ever and brand loyalty is increasingly difficult to obtain, deeper customer engagement is integral to an organization's success. RIAs can make customer interactions compelling, dynamic, and useful — in a word, engaging. Business executives increasingly recognize the value customer engagement brings to their businesses. For example, in a recent study on engagement conducted by the Economist Intelligence Unit on behalf of Adobe, 80% of executives said that better engagement translates into improved customer loyalty, and 75% said they believed it meant higher profits. |
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What are Rich Internet Applications (RIAs) |
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Rich Internet applications (RIAs) offer a rich, engaging experience that improves user satisfaction and increases productivity. Using the broad reach of the Internet, RIAs can be deployed across browsers and desktops. RIAs offer organizations a proven, cost-effective way to deliver modern applications with real business benefits: - Offer users a richer, more engaging experience.
- Keep pace with users' rising expectations.
- Increase customer loyalty and generate higher profits.
- Reach 98% of Internet-enabled desktops.
- Leverage existing personnel, processes, and infrastructure.
(By Adobe, Inc. Read complete article - opens in new window) |
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Flex is a free, open source framework for building highly interactive, expressive web applications that deploy consistently on all major browsers, desktops, and operating systems. It provides a modern, standards-based language and programming model that supports common design patterns. MXML, a declarative XML-based language, is used to describe UI layout and behaviors, and ActionScript™ 3, a powerful object-oriented programming language, is used to create client logic. Flex also includes a rich component library with more than 100 proven, extensible UI components for creating rich Internet applications (RIAs), as well as an interactive Flex application debugger. RIAs created with Flex can run in the browser using Adobe Flash® Player software or on the desktop on Adobe AIR™, the cross-operating system runtime. This enables Flex applications to run consistently across all major browsers and on the desktop. And using AIR, Flex applications can now access local data and system resources on the desktop. Both Flash Player and Adobe AIR are available as a free download on Adobe.com. (By Adobe, Inc. Read complete article - opens in new window) |
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The Business Case for Rich Internet Applications |
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By Ron Rogowski, with Harley Manning, Megan Burns, Jeffrey Hammond, Henry H. Harteveldt, and Steven Geller Published March 12, 2007 by Forrester Research Rich Internet applications (RIAs) attract site owners’ attention because users like them, they enable interactions that HTML can’t, and they get results. Yet many site owners considering RIAs wonder if they’re worth the investment even as many who already employ RIAs struggle to assess their true value. |
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Google, Yahoo to Index Flex & Flash Content |
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Tuesday, 01 July 2008 00:00 |
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From Flex Developer's Journal: Today, Adobe announced a collaboration with search industry leaders to dramatically improve search results of dynamic Web content and rich Internet applications (RIAs). Adobe is providing optimized Adobe Flash Player technology to Google and Yahoo! to enhance search engine indexing of the Flash file format (SWF) and uncover information that is currently undiscoverable by search engines. This will provide more relevant automatic search rankings of the millions of RIAs and other dynamic content that run in Adobe Flash Player. Moving forward, RIA developers and rich Web content producers won't need to amend existing and future content to make it searchable — they can be confident it can be found by users around the globe. |
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What is Software-as-a-Service (SaaS)? |
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(From salesforce.com. Read the original article here - opens in new window) Software as a service (or SaaS) is a way of delivering applications over the Internet—as a service. Instead of installing and maintaining software, you simply access it via the Internet, freeing yourself from complex software and hardware management. SaaS applications are sometimes called Web-based software, on-demand software, or hosted software. Whatever the name, SaaS applications run on a SaaS provider’s servers. The provider manages access to the application, including security, availability, and performance. |
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On RIAs & SaaS